Spanish edition of “Brand Meaning” just released

The Spanish language edition of “Brand Meaning” is now available, published by Granica as El Significado da la Marca.

Here’s a link to buy the book.

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- El significado de la marca http://t.co/MZfj9aOOtM via @cienradios
- An article from Mundodomarketing's site. Based in part on my talk on iconic brands at ABA Rio de Branding last week. http://t.co/3ShzpDgVwB
- An article from Brazil on my talk on iconic brands at ABA Rio de Branding | Mundo do Marketing http://t.co/253a0QcqH1 via @mundodmarketing
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